How We Do Things

Our award-winning portfolio of booking engine solutions, and outstanding
web design and digital marketing services help you to differentiate
your business in today’s increasingly competitive marketplace.

Our mantra

Discover your potential

We think our hotel partners are awesome, so we work tirelessly for them to discover their full potential.

We do this by helping them regain control and earn more through their direct channel with our comprehensive expertise and award-winning product and services.


Take control of your direct bookings

It’s the main reason why each and every one of us at Roiback comes to work every day and what our hotel partners experience across our services and operations.

We work with you to get to the nitty gritty of your business. This allows us to design custom-made solutions that deliver tangible results and provide a real answer to market demand.

Meet the team

Rebeca González

Managing Director

Pedro Moner

Head of Finance & Strategy

Toni Omañas

Head of Global Sales

Toni Calafat

Chief Technology Officer

Leo Llorente

Head of Product

Felipe Bravo

Head of Digital Marketing

Alan Edwards

Head of Clients

Miguel Melero

Head of Strategic Accounts