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5 tips to create the best SEO content for hotels20190402100515

5 tips to create the best SEO content for hotels

Ireneabril 2, 2019
Writing content is easy (if you’re inspired, of course). What is not so easy is to write on websites applying SEO tech...
Roiback has been nominated for the world travel awards 201920190329100111

Roiback has been nominated for the world travel awards 2019

James Metzgermarzo 29, 2019
We are thrilled to announce that we have been nominated as Europe’s Leading Hotel Booking Solutions Provider 2019 at th...
Online check-in is already available for all the hotels collaborating with Roiback20190326105524

Online check-in is already available for all the hotels collaborating with Roiback

James Metzgermarzo 26, 2019
 PRESS RELEASE The new system speeds up queues at reception and avoids unnecessary waiting The waiting times at hotel recept...
Roiback presents its latest products at the BTO in Florence20190322123851

Roiback presents its latest products at the BTO in Florence

James Metzgermarzo 22, 2019
This week we have been present at the BTO in Florence, the most important tradeshow dedicated to online hotel technology in...
Loyalty programs, get to know your clients and make them repeat20190320124830

Loyalty programs, get to know your clients and make them repeat

James Metzgermarzo 20, 2019
If we add to this a globalized context where the tourist offer multiplies and the struggle to get the client intensifies, it ...
10 reasons why your hotel should have a loyalty program20190314084514

10 reasons why your hotel should have a loyalty program

James Metzgermarzo 14, 2019
No direct sales strategy that is put into practice by a hotel makes sense if the correct actions are not taken to get the cus...
Loyalty programs to increase hotel benefits up to 25%20190312082239

Loyalty programs to increase hotel benefits up to 25%

James Metzgermarzo 12, 2019
                                                                                   ...
Roiback will be present at BTL 2019 in Lisbon20190304114344

Roiback will be present at BTL 2019 in Lisbon

James Metzgermarzo 4, 2019
Following the opening of our Roiback office in Lisbon and having consolidated the company’s international expansion that no...
Five SEO tips you need to know for 201920190220113331

Five SEO tips you need to know for 2019

James Metzgerfebrero 20, 2019
In order to adapt our websites to the new technological requirements, we must always be alerted to changes in the algorithm a...
HDL’19 gathers over 160 professionals from the hotel sector in the framework of FITUR20190125090750

HDL’19 gathers over 160 professionals from the hotel sector in the framework of FITUR

James Metzgerenero 25, 2019
Experts from Google, Palladium Hotel Group, Destinia and Alua Hotels&Resorts participated in a debate organized by Roibac...
Roiback awarded for the second year in a row at the BlueBay travel awards 201920190124084733

Roiback awarded for the second year in a row at the BlueBay travel awards 2019

James Metzgerenero 24, 2019
Pedro Moner, Head of Finance and Strategy at Roiback, picked up the award for “Leading Provider of Hotel Booking Engine...
The wonderful world of the book now20181220100155

The wonderful world of the book now

Irenediciembre 20, 2018
Over 15 years have passed since the digital channel has become a key part of the hotel business. However, are we satisfied w...
Roiback LATAM sets the objectives for 201920181217125824

Roiback LATAM sets the objectives for 2019

Irenediciembre 17, 2018
Recently, our colleagues from Roiback LATAM celebrated in Medellin, the end of year review convention. An event in which the ...
Local art in Roiback20181213112738

Local art in Roiback

Irenediciembre 13, 2018
We unveil new artwork in our Palma HQ offices and are really excited about these changes. Two local artists have changed the ...
Affilired visits our offices in Palma20181211114117

Affilired visits our offices in Palma

James Metzgerdiciembre 11, 2018
We are delighted to host Kike Fernández, Affilired Sales Director, at our Roiback’s offices in Palma, to explain first...
Record sales during the Black Friday campaign20181204115217

Record sales during the Black Friday campaign

James Metzgerdiciembre 4, 2018
The excellent work done by our collaborators during the recent Black Friday campaign, together with our DCS team, has been a ...
Eight reasons why your hotel should have an optimized call center20181128120002

Eight reasons why your hotel should have an optimized call center

Irenenoviembre 28, 2018
If you are trying to improve your results in the call center sales channel, here at Roiback we can help and advise you on how...
Increase by 35% the conversion rate of your bookings20181121123503

Increase by 35% the conversion rate of your bookings

Irenenoviembre 21, 2018
Our study shows that an adequate booking center service allows to increase the average reservations price up to 60%. On avera...
Results and objectives at the end of year review20181113124453

Results and objectives at the end of year review

Irenenoviembre 13, 2018
A day full of presentations, future objectives planning, and wine tasting were all part of Roiback’s annual event that we c...
We have opened a new office in Lisbon20181108125911

We have opened a new office in Lisbon

Irenenoviembre 8, 2018
With a portfolio of more than 30 hotels in Portugal, the tech company we expect double-digit annual growth in the Portuguese...
Tic-Tac-Tic-Tac… Black Friday is coming!20181107130204

Tic-Tac-Tic-Tac… Black Friday is coming!

Irenenoviembre 7, 2018
BLACK FRIDAY IS ON NOVEMBER 23 It’s been several years now since Black Friday has crossed the American border and has ...
End of summer season celebration with top Balearic clients20181025131013

End of summer season celebration with top Balearic clients

James Metzgeroctubre 25, 2018
Roiback has grown like no other player in the sector since its launch in 2010 and already has a portfolio of more than 1,500 ...
Roiback met with its partners ITB Asia20181023132452

Roiback met with its partners ITB Asia

James Metzgeroctubre 23, 2018
Our responsible in APAC, David Ezquerro, was in Singapore last week attending ITB Asia, Asia’s leading travel trade show. H...
Roiback attended the 31st edition of Cancun Travel Mart20181016081313

Roiback attended the 31st edition of Cancun Travel Mart

James Metzgeroctubre 16, 2018
The Roiback team in Mexico, led by our Head of Americas & New Markets Development, Toni Omañas, attended several events ...
65% of all bookings generated through metasearch engines come from GHA20181010082146

65% of all bookings generated through metasearch engines come from GHA

James Metzgeroctubre 10, 2018
Customers using this channel get 900% of the return on investment (9€ for each euro invested) Last summer hotels increased ...
Finding inspiration at the STC 201820181001084104

Finding inspiration at the STC 2018

James Metzgeroctubre 1, 2018
On September 27 and 28 we celebrated the first edition of the STC 2018 (Sales Team Convention) at the Hotel Blau Privilege Po...
Great success of the Cancun Travel Forum on tourism 4.020180927084828

Great success of the Cancun Travel Forum on tourism 4.0

James Metzgerseptiembre 27, 2018
The second edition of the Cancun Travel Forum 2018, organized by and for the benefit of the Ciudad de la Alegría Foundation,...
Cancun hoteliers interested in the digital era20180730090425

Cancun hoteliers interested in the digital era

James Metzgerjulio 30, 2018
We can confirm that our well-known roadshow organized jointly with our friends from Beonprice, is a resounding success. Last...
Strategic creativity in the workplace20180727092801

Strategic creativity in the workplace

James Metzgerjulio 27, 2018
We live in such a competitive world that we need to find new ways to impress. We see how the most enterprising companies are ...
51% of searches for hotel bookings have been made through the mobile channel20180726093245

51% of searches for hotel bookings have been made through the mobile channel

James Metzgerjulio 26, 2018
To respond to market demands, Roiback has launched Mobilis Pro, a 100% mobile designed solution that streamlines the reser...
Join the revolution with Mobilis Pro20180719094203

Join the revolution with Mobilis Pro

James Metzgerjulio 19, 2018
We are immersed in a permanently connected world, where consumers use different devices to find what they need from any place...
Joining forces with Travel Compositor to offer new packages20180709100129

Joining forces with Travel Compositor to offer new packages

James Metzgerjulio 9, 2018
Roiback, specialist and leader in the management of the direct channel of hotel sales, has launched a new functionality int...
Roiback wins ‘Europe’s leading Hotel Booking Solutions Provider’ at 2018 world travel awards for the third year in a row20180703100830

Roiback wins ‘Europe’s leading Hotel Booking Solutions Provider’ at 2018 world travel awards for the third year in a row

James Metzgerjulio 3, 2018
Roiback, specialist and leader in the management of the direct channel of hotel sales, has taken the ‘Europe’s Leading H...
Key points to make effective visits to your hotel’s website20180628102504

Key points to make effective visits to your hotel’s website

James Metzgerjunio 28, 2018
There’re many ways to generate traffic to our website, but they will be of little use if we cannot deliver what the user is...
Presentation of the Balearic Electronic Commerce Guide20180628101749

Presentation of the Balearic Electronic Commerce Guide

James Metzgerjunio 28, 2018
The presentation of the Balearic Electronic Commerce Guide has taken place this morning at Parc Bit. This guide is a compil...
Bluebay Hotels is commited to innovation with our new booking engine20180625105550

Bluebay Hotels is commited to innovation with our new booking engine

James Metzgerjunio 25, 2018
BlueBay Hotels, the 8th Spanish hotel company by international presence and the 10th largest hotel group regarding hotel ro...
Marketing and hotel marketing, a necessary thought20180622110719

Marketing and hotel marketing, a necessary thought

James Metzgerjunio 22, 2018
It is evident, and no one can deny it, that the ways hotels are commercialized have changed and marketing strategies have als...
Summer is here, boost your direct sales!20180618111518

Summer is here, boost your direct sales!

James Metzgerjunio 18, 2018
This week starts the summer in the northern hemisphere and we hope that this season will be memorable for all. Once again, al...
Simple tips to improve the direct sales of a hotel20180613112239

Simple tips to improve the direct sales of a hotel

James Metzgerjunio 13, 2018
It is quite simple, there is a magic and infallible formula: Visits x Conversion x ADR = Success In reality is not as easy as...
Is your hotel prepared for the mobile?20180607113633

Is your hotel prepared for the mobile?

James Metzgerjunio 7, 2018
Our colleagues Felipe Bravo and David Ezquerro, Head of Digital Marketing and Global Manager in Roiback respectively, joint...
State-of-the-art websites focused on the consumer20180530114725

State-of-the-art websites focused on the consumer

James Metzgermayo 30, 2018
If your hotel’s website attracts visits organically or through advertising campaigns, but you can not convert those vi...
Colombian hoteliers willing to digitally transform their properties20180528115801

Colombian hoteliers willing to digitally transform their properties

James Metzgermayo 28, 2018
Last week we celebrated the last working breakfast for hoteliers in Medellin, within the roadshow we have carried out in Colo...
Prevent rate disparity20180522121306

Prevent rate disparity

James Metzgermayo 22, 2018
In recent years we have seen more and more websites of chains and independent hotels already incorporate methods to inform th...
Hotel marketing in the digital age20180521122212

Hotel marketing in the digital age

James Metzgermayo 21, 2018
The Hotel Las Américas in Cartagena was the second stop of the roadshow we are carrying out with Beonprice in Colombia to pr...
Tripadvisor presents their latest news at Palma HQ20180517122900

Tripadvisor presents their latest news at Palma HQ

James Metzgermayo 17, 2018
Last week we had the great pleasure to have Mercedes Sánchez, Senior Key Accounts Manager of TripAdvisor visit our headquart...
Boost your speed and your income with the amp version of Mobilis20180511123540

Boost your speed and your income with the amp version of Mobilis

James Metzgermayo 11, 2018
We are immersed in a permanently connected world, where consumers use different devices to find what they need from anywhere....
The benefits of A/B testing to help increase conversions20180502124500

The benefits of A/B testing to help increase conversions

James Metzgermayo 2, 2018
We call A/B test to an experiment that is applied randomly on the users of one or several websites with two variants, A and B...
Lopesan Hotel Group relies on us to increase sales through the direct channel20180426125704

Lopesan Hotel Group relies on us to increase sales through the direct channel

James Metzgerabril 26, 2018
The multinational corporation Lopesan Hotel Group and Roiback have signed a collaboration agreement to optimize the hotel gr...
Backhotel Lite, a successful solution for hoteliers20180426125118

Backhotel Lite, a successful solution for hoteliers

James Metzgerabril 26, 2018
The continuous changes in the hotel marketing industry require the development of new strategies in order to achieve the obje...
The world’s tallest hotel incorporates our booking engine20180424081622

The world’s tallest hotel incorporates our booking engine

James Metzgerabril 24, 2018
Yesterday we announced at the Arabian Travel Market (ATM) the hotel Gevora, the world’s tallest hotel with 75 floors and ...