Roiback integrates with FlexMyRoom to ensure secure sales and protect the hotelier from cancellations

Roiback, a leading specialist in the management of the hotel direct sales channel, integrates with FlexMyRoom to offer hoteliers a reduction in the cancellation rate, an improvement in their establishment’s revenue and greater security and confidence for their guests.

Cancellations are a recurring issue that continually threaten hotel profitability. Thanks to this collaboration between Roiback and FlexMyRoom, hotels will be able to generate a secure sale by outsourcing the risk of a cancellation occurring and the management of the cancellation refund.

Safe sale = ⬇ Cancellations ⬆ Cash flow ⬆ Profitability

Hotels will also be able to guarantee their guests’ peace of mind through travel assistance insurance. Thus offering exclusive conditions that give them a competitive advantage over other distribution channels.

Main advantages of the direct integration between Roiback and FlexMyRoom:

  • Securing the hotel’s cash flow:

Hotels will be able to offer Assured Non-Refundable Rates to their customers. In this way, hotels ensure the collection and customers will be able to cancel their reservation without penalty.

  • Decrease the cancellation rate:

It’s a fact, customers who book with Non-Refundable Rates cancel less. With FlexMyRoom, Non-Refundable rates are more attractive in terms of price and flexibility for travelers.

  • Provide greater peace of mind to the customer with travel insurance included in their booking:

With the current uncertainty, it is key to strengthen trust with customers. Travel insurance is a value that offers confidence and protection to guests and their companions.

  •  Enhance the direct channel and improve hotel revenue:

Hotels will have a competitive advantage that will allow them to differentiate themselves from the competition while generating a guaranteed sale.

Rebeca González, Roiback’s CEO: “The market does not stand still and the travel sector needs innovative solutions adapted to the current scenario. In this line, our integration with FlexMyRoom generates a greater competitive advantage for the hotelier and greater peace of mind for the guest”.

Miguel Signes, FlexMyRoom’s CEO, indicates that, after the last year and a half experienced in the sector, hotels need to regain control of their sales. In Miguel’s words: “We are confident that this partnership will provide Roiback’s clients with the cash flow and protection that is so necessary at this time”.

Laura Oliver BeltránAugust 24, 2021