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Roiback and DerbySoft sign a partnership20210308113626

Roiback and DerbySoft sign a partnership

Irene ArribasMarch 8, 2021
This partnership provide hoteliers with artificial intelligence and machine learning to help them maximize metasearch marketi...
Bet on sustainability and power the value of your brand20210210114359

Bet on sustainability and power the value of your brand

Irene ArribasFebruary 10, 2021
Certify and manage your hotel’s environmental policy with Roiback and Bioscore for free. At Roiback we have reached an ...
We add a security plus in the operation of visualization of credit or debit cards in Roiback’s CRS20210208120333

We add a security plus in the operation of visualization of credit or debit cards in Roiback’s CRS

Irene ArribasFebruary 8, 2021
The last 26th of January we modified the operations for displaying credit and debit card data in Roiback’s CRS, allowing a sa...
PSD2: What is it, and how does it impact my hotel?20201127124155

PSD2: What is it, and how does it impact my hotel?

Irene ArribasNovember 27, 2020
In a nutshell • The new Payment Service Directive 2 (PSD2) will be mandatory from January 1st, 2021. • From that date onwards...
Roiback awarded for the fifth consecutive year at the World Travel Awards 202020201110152139

Roiback awarded for the fifth consecutive year at the World Travel Awards 2020

Irene ArribasNovember 10, 2020
For a fifth time running we have won the World Travel Awards as ‘Europe’s best hotel reservation solution provider’ at ...
Quick guide for a winning Black Friday & Cyber Monday!20201109152527

Quick guide for a winning Black Friday & Cyber Monday!

Irene ArribasNovember 9, 2020
Black Friday (November 27th) and its youngest sibling (that never stops growing!) Cyber Monday (November 30th) are just aroun...
Four ways to make your hotel profitable, without offering overnight stays. Be original and get the most out of your hotel.20201105105112

Four ways to make your hotel profitable, without offering overnight stays. Be original and get the most out of your hotel.

Irene ArribasNovember 5, 2020
When things are going well and our hotel fulfills its core mission of providing accommodation to guests who visit the destina...
Virtual reality and 3D content: Immersive technology that increases conversion rates and sales20201014104105

Virtual reality and 3D content: Immersive technology that increases conversion rates and sales

Irene ArribasOctober 14, 2020
Today’s customers are used to everything and they are hard to impress. In a context where differentiation is key to attractin...
Travel Credit: A world of benefits for hoteliers during these complex times20201005102026

Travel Credit: A world of benefits for hoteliers during these complex times

Irene ArribasOctober 5, 2020
The situation brought about by Covid-19 and the travel restrictions have caused a fall in reservations and increase in cancel...
Roiback announces exclusive offers on its Backhotel Lite booking engine to independent hotels20200813115655

Roiback announces exclusive offers on its Backhotel Lite booking engine to independent hotels

Irene ArribasAugust 13, 2020
Press Release Backhotel Lite is Roiback’s Booking Engine specifically designed to boost direct sales for independent hotels. ...
Nearly 2,000 hotels to sell flight + hotel packages through the direct channel20200615114455

Nearly 2,000 hotels to sell flight + hotel packages through the direct channel

Irene ArribasJune 15, 2020
Press Release The product has been designed to respond to hotel customers who also need to travel, and as an alternative to t...
Hotel collection management: A new opportunity for the direct channel20200610113735

Hotel collection management: A new opportunity for the direct channel

Irene ArribasJune 10, 2020
Collection management is often a big problem for most hotels. Now, it’s taking more and more time and resources, and it’...
Tourism is reactivating. Six keys to boost your sales and adapt to the new normal20200605111151

Tourism is reactivating. Six keys to boost your sales and adapt to the new normal

Irene ArribasJune 5, 2020
After a very difficult month, personally and professionally, the beginning of the so-called new normal is already being seen....
New filters in Google Hotel Ads20200528104951

New filters in Google Hotel Ads

Irene ArribasMay 28, 2020
Google, continuing to do their bit to help hotels in the current crisis, have been launching improvements and new features fo...
Historical low costs and rising reservations. There is no better time to invest in Google Ads20200526111945

Historical low costs and rising reservations. There is no better time to invest in Google Ads

Irene ArribasMay 26, 2020
To bid or not to bid, that is the question. Should we start investing in Google Ads or wait? Our adaptation of the famous Sha...
Gift Card: avoid cancellations. Protect your liquidity and built customer loyalty20200519115800

Gift Card: avoid cancellations. Protect your liquidity and built customer loyalty

Irene ArribasMay 19, 2020
Press Release Roiback, specialist and leader in the management of the direct channel of hotel sales, announces the launch of ...
Online check-in: an indispensable tool to adapt to the new normality20200515105937

Online check-in: an indispensable tool to adapt to the new normality

Irene ArribasMay 15, 2020
Safety distances, capacity restriction and strict hygiene measures. The new normality will fundamentally change the day-to-da...
Google improves promoted hotels to increase the visibility and sales of your hotel20200512144952

Google improves promoted hotels to increase the visibility and sales of your hotel

Irene ArribasMay 12, 2020
Google has introduced a new form of paid ads, available on Google Maps and Google Travel.These new payment spaces will be act...
COVID-19 hotel support: Roiback launches ePayments Manager to boost flexible payments20200430113431

COVID-19 hotel support: Roiback launches ePayments Manager to boost flexible payments

Irene ArribasApril 30, 2020
  The innovative system will help the recovery of the hotel sector by allowing payments to be split from reservations, c...
Do not cancel, postpone: quick and simple solutions to achieve it20200415112800

Do not cancel, postpone: quick and simple solutions to achieve it

Irene ArribasApril 15, 2020
For a few weeks now, at Roiback – leader in the management of the direct channel of hotel sales – we offer our Bo...
Roiback’s global teams are working from home20200318155053

Roiback’s global teams are working from home

Irene ArribasMarch 18, 2020
Roiback supports the #stayathome initiative. Virtually all of our teams worldwide – Europe, Latin America and Asia R...
Roiback offers its booking center tool free of charge20200318154358

Roiback offers its booking center tool free of charge

Irene ArribasMarch 18, 2020
Given the significant increase in cancellations and modifications that our partner chains and hotels have to face, we have de...
For the health of all, we postponed HDL20 Mexico until September 202020200318110320

For the health of all, we postponed HDL20 Mexico until September 2020

Irene ArribasMarch 18, 2020
Aiming to support such important health prevention measures at the moment, Roiback has decided to postpone the HDL20 event sc...
Room images are already visible in Google Hotel Ads20200317153905

Room images are already visible in Google Hotel Ads

Irene ArribasMarch 17, 2020
Google has recently added a new feature that is already available and will gradually appear in the searches, it’s ̶...
The impact of the coronavirus on tourism in Asia20200305111806

The impact of the coronavirus on tourism in Asia

Irene ArribasMarch 5, 2020
An Interview with Carlos Pereira Carlos Pereira, Regional Manager APAC at Roiback, is an expert in all things related to Asia...
Still not appearing in the metasearchers?20200214105339

Still not appearing in the metasearchers?

Irene ArribasFebruary 14, 2020
The data is overwhelming, according to “Eyefortravel” 86% of travelers use a meta-search engine at some point in ...
Top 5 messages from HDL’20 Madrid20200206101808

Top 5 messages from HDL’20 Madrid

Irene ArribasFebruary 6, 2020
HDL has already become a landmark event within the tourism sector. The last edition of HDL that we celebrated during the trad...
Direct booking workshop for hoteliers in Ubud20200205101324

Direct booking workshop for hoteliers in Ubud

Irene ArribasFebruary 5, 2020
Our Senior Business Development Manager in APAC, Fandy Gunawan, represented Roiback as a guest speaker in a workshop event or...
Once upon a time… the year 1996!20200131100718

Once upon a time… the year 1996!

Irene ArribasJanuary 31, 2020
In 1996, two companies were founded which we now know by Booking.com (Booking Holdings) and Expedia.com (Expedia Group). Both...
Roiback awarded for the third year in a row at the BlueBay travel awards20200127110121

Roiback awarded for the third year in a row at the BlueBay travel awards

Irene ArribasJanuary 27, 2020
Rebeca González, Managing at Roiback, picked up the prize for “Leading Provider of Hotel Booking Engine,” award g...
Customer loyalty, the challenge of the hotel industry for 202020200127093406

Customer loyalty, the challenge of the hotel industry for 2020

Irene ArribasJanuary 27, 2020
Press Release Experts from Google, Meliá Hotels International, Iberia and Hotelinking participated in HDL20, a debate organiz...
10 reasons why your hotel should have a Loyalty program20200114093531

10 reasons why your hotel should have a Loyalty program

Irene ArribasJanuary 14, 2020
No direct sales strategy that is put into practice by a hotel makes sense if the correct actions are not taken to get the cus...
Roiback announces bidirectional integration with Omnibees20200113104927

Roiback announces bidirectional integration with Omnibees

Irene ArribasJanuary 13, 2020
Press Release   With this agreement, Roiback customers will be able to send rates, inventory and restrictions automatica...
3D and 360º immersion, another key tool to improve direct sales20191216095408

3D and 360º immersion, another key tool to improve direct sales

Irene ArribasDecember 16, 2019
Press Release   Roiback announces 110% increase of conversion in users exposed to immersive 3D videos in its booking eng...
Half year review meeting in Bangkok20191202152625

Half year review meeting in Bangkok

Irene ArribasDecember 2, 2019
Our Managing Director, Rebeca González, together with the Head of Finance and Strategy, Pedro Moner, and Ana Martín, DCS Deve...
Mobile represents more than 50% of hotels direct traffic20191125145811

Mobile represents more than 50% of hotels direct traffic

Irene ArribasNovember 25, 2019
Press Release The figures were presented at #MOBILEISNOW event organized by APD in collaboration with Roiback and Google The ...
RB Academy Live: how to face online distribution?20191118143946

RB Academy Live: how to face online distribution?

Irene ArribasNovember 18, 2019
Last Friday we celebrated a new session of RB Academy Live that took place this time in the Chamber of Commerce of Mallorca a...
Black Friday week is coming. Don’t miss out!20191115142916

Black Friday week is coming. Don’t miss out!

Irene ArribasNovember 15, 2019
THIS YEAR BLACK FRIDAY IS HELD ON NOVEMBER 29 Black Friday is no longer just sweeping the US, it’s a global phenomenon!...
A booking engine with superpowers20191107135345

A booking engine with superpowers

Irene ArribasNovember 7, 2019
Yes, it is a reality! Superpowers no longer belong exclusively to the universe of fiction. Technology developments over the p...
Important new features in Promoted Hotels of Google Hotel Ads20191106141216

Important new features in Promoted Hotels of Google Hotel Ads

Irene ArribasNovember 6, 2019
Google has relaunched its Promoted Hotels, including a new design of its search results by destination, among other significa...
Celebrating a year of growth at our HRM 2019!20191031113053

Celebrating a year of growth at our HRM 2019!

Irene ArribasOctober 31, 2019
We recently celebrated our Half Year Review Meeting at the Hotel PortBlue Club Pollentia. The magnificent hotel rests on one ...
Roiback offers to advise on distribution to hotels affected by the bankruptcy of Thomas Cook20191008151945

Roiback offers to advise on distribution to hotels affected by the bankruptcy of Thomas Cook

Irene ArribasOctober 8, 2019
Press Release   ​The tech expert in direct channel management has announced that it will offer free advice to the affect...
Tech innovation within hotel management in Cartagena de Indias20191006111743

Tech innovation within hotel management in Cartagena de Indias

Irene ArribasOctober 6, 2019
Excellent reception yesterday by the hoteliers of Cartagena de Indias who filled the capacity during the working breakfast th...
Collaboration workshop between Roiback and Sojern in Lombok20191003103407

Collaboration workshop between Roiback and Sojern in Lombok

Irene ArribasOctober 3, 2019
Our Senior Business Development Manager in APAC, Fandy Gunawan, was recently in the Indonesian island of Lombok conducting a ...
Google redesigns search results for mobile devices20190523090537

Google redesigns search results for mobile devices

Irene ArribasMay 23, 2019
Google is rolling out the search redesign for mobile devices these days, modifying the “Ad” label from to black a...
Once upon a time… the year 1996!20190131101825

Once upon a time… the year 1996!

Irene ArribasJanuary 31, 2019
In 1996, two companies were founded which we now know by Booking.com (Booking Holdings) and Expedia.com (Expedia Group). Both...
Customer Loyalty, the challenge of the hotel industry for 202020190127100523

Customer Loyalty, the challenge of the hotel industry for 2020

Irene ArribasJanuary 27, 2019
Press Release   Experts from Google, Meliá Hotels International, Iberia and Hotelinking participated in HDL20, a debate ...
Roiback awarded for the third year in a row at the BlueBay travel awards20190127094740

Roiback awarded for the third year in a row at the BlueBay travel awards

Irene ArribasJanuary 27, 2019
Rebeca González, Managing at Roiback, picked up the prize for “Leading Provider of Hotel Booking Engine,” award g...
Roiback announces bidirectional integration with Omnibees20190113090104

Roiback announces bidirectional integration with Omnibees

Irene ArribasJanuary 13, 2019
Press Release   With this agreement, Roiback customers will be able to send rates, inventory and restrictions automatica...
INCREASE BY 35% THE CONVERSION RATE OF YOUR BOOKINGS20181121205333

INCREASE BY 35% THE CONVERSION RATE OF YOUR BOOKINGS

Irene ArribasNovember 21, 2018
Our study shows that an adequate booking center service allows to increase the average reservations price up to 60%. On avera...